- Key Team Members
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At CopySmiths, we create blog content – at scale – for businesses who need a reliable and regular frequency of articles.
What sets us apart?
1 – We have a small management team so you will always know who you’re talking to.
2 – We focus on providing quality articles, not the cheapest or fastest.
3 – We have an in-house training program for our writers.
Katrina is an experienced entrepreneur who has run successful online businesses for more than 20 years. She opened one of Australia’s first web development agencies in 1996 and pioneered innovative practices now standard in eCommerce, including off-shoring and profitable digital lead generation methods. LinkedIn profile
Jules has been working as a web UI and UX designer for a wide range of global brands for over 20 years. He is professionally trained as a graphic designer with a background in film and TV production. Lately, he has set-up a manufacturing-based online business which has helped develop valuable insights into how to build online sales.
Natasha is a certified project manager with a Master’s degree in Marketing that gives her key insights on what blog content works and how to best increase organic traffic through it. She has a brilliant mind that understands the reader’s likely intent and needs when they search for keywords on search engines. This enables her to create detailed briefs for our writers who then create high-quality content. Natasha is also an excellent communicator as many of our clients will attest. LinkedIn profile
Sam is a talented and professional copywriter and content creator who has been writing his entire life. He has a level 3 Professional Online Writing certificate endorsed by Certa Awards. He’s a creative writer at heart with the ability to create compelling content that is SEO-optimized. Sam is so talented at this that he works with Copysmiths as a mentor to the other writers and a welcome face to ensure every writer on the team can achieve their maximum potential. LinkedIn profile.
Ivan is an award-winning poet and interactive storyteller, as well as a talented content creator. He started off as a content writer before becoming a content coach providing training and reviews for the team of writers. This gives him an in-depth understanding of the entire content process. As a creative content lead, he communicates with leads and clients to understand their needs and niches. Ivan can then create relevant keyword lists and brief our writers on the specific and creative requirements of each article. LinkedIn profile.
On this episode, Katrina shares some of her favorite strategies for finding, hiring and firing remote team members. It’s one of the most in-depth episodes on outsourcing that’s ever been recorded, so don’t miss it! Listen
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