Blog Articles
Blog articles formatted as a list are called Listicles, and can be an effective content marketing strategy.
Listicles are easy to read and understand: They are formatted as a sequence of non-consecutive ideas that makes it easy for readers to quickly scan and understand the information contained within. The readers become aware of your brand, and will click through to other listicles to learn more.
Due to their simple format, Listicles are attractive to readers, which leads to higher engagement and longer dwell times. Both of these factors contribute to Google’s consideration of your store’s SEO performance.
Listicles are highly shareable: The headline of a listicle is usually written in such a way to attract clicks by promising interesting ideas. Being a digest of ideas, makes them more shareable with a wider audience.
Listicles can be used to target long-tail (less traffic volume) keywords, that often have higher buyer intent. Small but mighty!
This helps your store rank for a much wider range of keywords, and covers more ground in terms of becoming an authority on your topic.
“I’m really impressed at the quality of content that CopySmiths produces. My niche is boring, but CopySmiths is very creative and consistently comes up with unique angles to address the topic…” – Alan Marek, PartCatalog.com
No matter what your eCommerce niche is, our experienced team can produce your:
- Listicles
- How-To Guides
- Buying Guides
- Gift Guides
- Comparison Guides
- And more
View our Pricing page to learn more about how you can get started.