How to Create Inbound Traffic With Quality Human Written Content

September 29, 2022

Google recently declared that any web copy written by AI algorithms would be regarded as “spam”. That’s big news for the whole community of founders.

Graham Brown and Katrina McKinnon discuss how tech platforms like Google can be strong partners in driving content into your website, however, these platforms can change the rules overnight.

Katrina and Graham podcast episode

Katrina, the founder of CopySmiths, shares several strategies eCommerce businesses can use to stay ahead of the curve.

A simple explanation is not only digging deeper into the world of Google SEO algorithms but also adding the human touch. Contents that are written by humans are a long-term game and it’s far more engaging than content produced by bots.

Human written content is one of the keys to building your brand and business.

Katrina McKinnon


I'm Katrina McKinnon, founder of CopySmiths and Small Revolution. In my 20 years of experience, I have helped online businesses create high-performing content specifically on an eCommerce store's blog. Find me on LinkedIn and Twitter.